Professional Experience
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Rightware
Kanzi Product Marketing Manager-Nov 2025 – Present
Sales Engineer-Feb 2020 – Nov 2025
Technical Designer-Feb 2019 – Feb 2020 -

Jackson Dawson Communications
Technical Artist-Feb 2014 – Feb 2019
Technical Artist — shaders, VFX and real-time 3D
I build the shaders, effects and pipelines that connect art to engine, in Unreal Engine 5, Unity and Kanzi.
Technical Artist
Jackson Dawson Communications
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One of the 4 first members of the team that later became known as Texel Logic at Jackson Dawson.
Jackson Dawson was at the time a traditional automotive marketing company, that created dealership marketing as well as directly working for various Ford brands. -
I worked directly with the Lead and Senior artists on the 3d team to create the 3d pipeline, and periodically refine it over time for improvements, and different visual quality packages.
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Responsible for creation of shaders and finding visual enhancements to render build and price Unity experiences to look as close to real as possible.
Optimized shaders for multiple platforms, from Windows to mobile. -
Consistently on the leading edge of new features from Unity, and trying out plugins, packages, to speed up development workflows as well as enhancing graphic quality.
Additionally I was always on the look out for new things that could be used to tell a great automotive story or educate potential new car owners of technology in the vehicle. -
Used external software and built in Unity systems to check the project for performance, as well as look over the many aspects of the project for visual imperfections.
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I created visual effects for every project that Texel Logic worked on. Most of the time, these effects were limited to wind gusts, or radar beams based on art direction, but I strove to create more dynamic and impressive effects as Unity Particle engine became more advanced.
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In many projects we recieved the cad models, with every trim and tier for the vehicle. It was my responsibility to match the different automotive parts and configurations to be used in the different scenes. I matched these against a buyers guide we were issued with the CAD data.
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Ford Truth About Trucks 2020
Truth About Trucks was a display that would educate potential new F-150 owners of the new technology and improvements that are in the new trucks. The display included frame cross sections, pistons, and material samples used in the manufacturing of the truck frames. This demonstration was all created in digital within our team using Unity 3D. -
This was a midyear update to the Truth About Trucks demo, that included the Ford F250 models.
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Lincoln Custom Fit 2021
Lincoln Experience were the user could build and price a new Lincoln, as well as see all the different technologies that existed in each model. The demonstrator was in Lincoln Experience Stores in California. -
The app showcased the hybrid technology and focused on how the vehicle regenerated energy. The app also explained the vehicle designs, and how Honda pushed the limits to make a vehicle as energy efficient as possible.
Technical Designer
Rightware
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Assisted Kanzi services team with providing features for customers. These ranged from 3D model updates, to work directly in the customer projects. Often it was quickly implementing a feature the customer was unaware of how to do.
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Supporting customers with Kanzi License requests, basic feature implementation, and Kanzi Studio guidance. Provided feedback on ways to improve customer workflows, and shared important documentation needed by customers.
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Facilitated introductory training of Kanzi One to new users. I guided them through the installation process, and the basics of generating a HMI. The customers trainings were typically using their assets, and converted topics that they specifically needed assistance on for the future projects.
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Working with the Kanzi Services team, I provided 3D model optimizations. These included retopology of dense meshes, or UV unwraps, texture bakes, and mesh updates for animations.
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Created assets with input from customer to create a plan, and training assets to be taught during sessions.
This design was done by an artist I found on behance, my responsibility was to implement the designs into Kanzi Studio as a training for new users. Sales Engineer
Rightware
Feb 2020 – Nov 2025
I rapid-prototyped proof-of-concept HMI demos in Kanzi Studio for automotive prospects, usually in under a week: shaders and materials matched to a target style, data-driven gauges, menu flows and VFX, each built around a customer's specific concern. I was also the sole presenter of Kanzi One demos to OEM executives at CES 2023–2025, and ran on-site Kanzi training across the US, at our Detroit office and in São Paulo, Brazil.